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The Eggspedition (microcosm)

A high impact, memorable piece using a cinematographic science fiction language to show real images never seen before. We’re going to land on an unknown planet that turns out to be an egg shell...
What a great piece of audiovisual work! And exactly as I had envisioned it. Finding an agency like Equilateral is like finding a treasure!
Saskia Riedel
Global Marketing & Communication (H&N INTERNATIONAL)
Building loyalty

2017–Today

Sector

Poultry industry with laying hens. H&N belongs to the German holding company EW GROUP, one of the most powerful European corporations in the food industry.

Service

A brand movie that is pure cinematographic and informative entertainment based on cutting-edge camera technology connected to a powerful electron microscope. With storytelling that gets you hooked, a unique narrator’s voice and a high level of finishing in post-production and FX, this is a project worthy of goldsmiths backed by more than a decade working on the visual effects of advertising campaigns for film and TV.

Goal

A high impact, memorable piece with cinematographic science fiction language to show real images never seen before. We’re going to land on an unknown planet that turns out to be an egg shell seen with the latest electron microscope technology. This is a nano-flight through an incredible microcosm, generating effective branded content.

Client’s feedback

What a great piece of audiovisual work! And exactly as I had envisioned it. I love making videos with Equilateral, seeing how they are able to create excellent stories from briefings, storyboards and fresh ideas that are not so common in the poultry industry. I’ve worked with a lot of agencies, and finding one like Equilateral is like finding a treasure!

Saskia Riedel. Global Marketing & Communication (H&N INTERNATIONAL)

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